Journalism students win CitySpark entrepreneurship competition

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A team of City journalism students have won £5,000 in the final of the CitySpark entrepreneurship competition.  

The group, Cambria Bailey-Jones, Gabriela Jones, Georgina Righton and Eleanor Smallwood (all MA TV and Broadcast), reached the final on 30 March for their ‘Wordplay’ concept, an interactive audio-only game that immerses audiences in news stories by playing out various scenarios.

‘Wordplay’ aims to create “audio news games” that will enable users to actively engage with and understand current affairs. They goals is to take advantage of the growing realm of interactive news consumption.

The journalists, along with nine other finalists, gave a five-minute pitch to a panel of expert judges at an event at City last Thursday. Five out of 10 teams took away a £5,000 prize from a £25,000 total fund to go toward their business.

Judges on the night were be Caroline Weirtz (Associate Dean for Entrepreneurship at Cass Business School), Jen Andersson (Business Strategist), Jody Osborn (co founder at The Backscratchers and former CitySpark winner) and Andrew Lynch (co-founder at Huckletree).

Smallwood said: “We’re planning to take this as far as we can. In broadcast we’re obsessed with how the ways people consume news is always changing. We want to put audiences at the centre of what we do.”



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